FLOW
Transportation
A leading Asian commercial airline faced critical challenges with its outdated website, impacting customer experience, booking efficiency, and overall digital engagement. The airline needed a complete website relaunch under tight deadlines to enhance usability, improve mobile responsiveness, and ensure seamless integration with its booking and loyalty systems. Our team was engaged to manage the relaunch, focusing on rapid execution, stakeholder alignment, and minimizing service disruptions during the transition.
Tight timeline to relaunch the website without disrupting ongoing customer transactions The existing platform had performance issues, slow load times, and lacked modern UI/UX standards Multiple integrations were required with booking systems, payment gateways, and customer loyalty platforms Airline staff and customer service teams needed quick training to adapt to the new digital experience The FLOW methodology enabled the airline to execute a flawless website relaunch within the aggressive timeline, achieving a 25% increase in bookings due to improved UI/UX and mobile responsiveness. Through daily stand-ups and parallel workstreams, the team maintained operational continuity during the transition while rapidly training staff, resulting in 90% of employees reporting confidence in supporting the new platform immediately post-launch.
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The website was successfully relaunched within the tight deadline, reducing booking friction and improving user navigation Bookings through the new website increased by 25%, driven by an optimized UI and better mobile performance Internal teams adapted quickly, with 90% of employees reporting confidence in managing customer inquiries related to the new platform